The Brief

Double Two are British shirtmakers, founded in 1940 and sell primarily to independent retailers and department stores. Their online store was launched in 2010, and has featured continuous development. Customers can now buy a large part of the range of clothing that Double Two offer through the store.

In 2015, we were given the task to relaunch their website with a responsive re-design for their Magento e-commerce site.

The new website would feature a contemporary design, however in-keeping with the company’s traditional values and history. One of the primary objectives was to focus on the user experience of the site, in particular for mobile users.

Double Two Lifestyle Full


New responsive page templates created, retaining the original Magento CMS, to allow both mobile and desktop users to view the site with the best possible browsing experience.

  • Magento e-commerce
  • Responsive Website Design
Double Two Mobile Third
Double Two Lifestyle Third
Double Two Ipad Full


The new website design has been extremely well received, combined with continuously increasing sales and an improved conversion rate. Mobile traffic is up

From the success of the uk version of the site, an updated version of the .ie (Ireland) has been created.